Relevance, rewards, results
Terminal Van Gogh is a global leader in data-driven 1 to 1 marketing campaigns.
Terminal Van Gogh is industry leading: Our 1 to 1 variable solutions are among the most sophisticated in the world, managing dynamically variable documents with potentially thousands of fields of variability. We have leveraged some of the most complex CRM databases and utilized some of the most complex data mining models to drive highly customized, relevant documents with rich supporting imagery.
TVG is multi-channel: Each person receives a printed piece, email, PDF or Personalized URL (PURL) that is as unique as they are. Literally every word, graph, illustration and picture within a document can be dynamically different from one piece to the next.
TVG is high performance: By recognizing the uniqueness of each individual and communicating to them with relevant calls to action, TVG has dramatically increased response rates, sales, profits, ROIs and customer lifetime value for clients. TVG does it cost effectively, accurately, and with a shorter development time.
TVG is award winning: Co-manager of the award winning Xerox 1:1 Lab in the Canadian and US markets.
TVG can manage the entire process, combining:
- strategic consulting on your campaign objectives, processes, and data
- creative concepts and design with the ability to merge these elements within a dynamic, data driven document with variables potentially in the thousands
- development of backbone software for the campaign using our proprietary technology and workflow systems that can drive output files to multi-channels
- management of the relational database and data merging process
- quality control systems for proofing and verification of final output files
- management of campaign fulfillment of the campaign
- measurement and analysis of campaigns
As an interested client or value-added Partner, contact TVG for a free consultation now.
